Univision Tech
empower business to optimize advertising efforts
About us
Univision Tech is a technology-driven advertising platform specializing in helping businesses optimize and automate their social media advertising efforts.
By leveraging data, automation, and advanced targeting algorithms,Univision Tech enables clients to purchase, manage, and optimize ads across multiple social media platforms, such as Facebook, Instagram, LinkedIn, TikTok, and X (formerly Twitter).
Univision Tech caters to a wide range of clients, from small and medium-sized enterprises (SMEs) to large corporations, offering customized solutions to suit different business needs and budgets.
Services
Univision Tech provides a comprehensive solution for businesses seeking to maximize their presence on
social media platforms.
Automation
Reduces manual effort and optimizes the bidding process to achieve better results.
Cross-Platform Management
Provides a single platform to manage and purchase ads across multiple social media platforms.
Advanced Targeting
Uses data analytics and machine learning to refine audience targeting and increase ad relevance.
Cost Efficiency
Helps businesses maximize their ad spend by focusing on the best-performing ads and audiences.
Real-Time Insights
Delivers real-time data on ad performance, enabling businesses to make informed decisions and adjust campaigns as needed.
Scalability
Designed to handle campaigns of any size, making it suitable for both small businesses and large enterprises
Use case
Automating Social Media
Ad Purchases
Scenario
A mid-sized e-commerce company wants to increase online sales by advertising on social
media. They need to manage campaigns across multiple platforms (Facebook, Instagram, and TikTok) but lack the resources to manually handle and optimize each campaign.
Advanced Audience Targeting and Retargeting
Solution
The AdTech platform enables Univision Tech to set up a campaign using its
automation features. The platform handles ad placements, targeting, bidding, and
optimization. Univision Tech’s marketing team only needs to define the target audience, budget, and goals.
Outcome
The e-commerce company experiences increased ROI through automated bid
adjustments, optimized targeting, and reduced manual work. The platform’s real-time analytics dashboard provides the marketing team with insights into ad performance, enabling quick decision-making for future campaigns.
Scenario
A luxury travel agency wants to target high-income individuals interested in luxury vacations.
They also want to retarget users who have visited their website but haven’t booked a trip.
Solution
The platform leverages its data analytics capabilities to create a custom
audience profile based on social media user behavior, interests, and income brackets. It
also integrates with the travel agency’s website to track visitors and retarget them with relevant ads when they browse social media platforms.
Outcome
The luxury travel agency sees a significant improvement in click-through rates (CTR) and conversions due to more relevant and personalized ads reaching the target audience. The retargeting feature increases the likelihood of converting previous website
visitors.
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